{"id":30834,"date":"2018-11-16T10:14:57","date_gmt":"2018-11-16T09:14:57","guid":{"rendered":"https:\/\/www.ignitech.ma\/social-media-tips-for-small-businesses\/"},"modified":"2024-05-18T00:25:24","modified_gmt":"2024-05-17T22:25:24","slug":"dicas-de-midia-social-para-pequenas-empresas","status":"publish","type":"post","link":"https:\/\/www.ignitech.ma\/pt-pt\/dicas-de-midia-social-para-pequenas-empresas\/","title":{"rendered":"10 dicas de especialistas para aumentar a sua presen\u00e7a nas redes sociais"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"30834\" class=\"elementor elementor-30834 elementor-84\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3153a75 MainContent elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3153a75\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17ea6ba\" data-id=\"17ea6ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35e8a8c elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"35e8a8c\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;container&quot;:&quot;.MainContent&quot;,&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\t\u00cdndice\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__35e8a8c\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__35e8a8c\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__35e8a8c\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-222f084 elementor-widget elementor-widget-text-editor\" data-id=\"222f084\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>As redes sociais s\u00e3o uma \u00f3tima maneira de os propriet\u00e1rios de pequenas empresas alcan\u00e7arem clientes em potencial. Se feito corretamente, as vendas aumentar\u00e3o. Mas se voc\u00ea n\u00e3o tiver cuidado, isso pode distrair e manter seus clientes e clientes potenciais longe.<\/p>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Aqui est\u00e3o as 10 principais estrat\u00e9gias de neg\u00f3cios de especialistas em marketing que os propriet\u00e1rios de pequenas empresas podem usar para impulsionar o sucesso em seus canais de m\u00eddia social.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><span class=\"custom-weight\">Dica #1: Lidere com objetivos<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft wp-image-3065 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista John Jantsch\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/01-min.png\" alt=\"Dica SMM do especialista John-Jantsch\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/01-min.png\">Comece com os seus tr\u00eas principais objetivos de marketing e, em seguida, avalie como as redes sociais podem ajud\u00e1-lo a alcan\u00e7\u00e1-los. Muitas vezes, os empres\u00e1rios compram a ideia de que &#8220;eu tenho que estar l\u00e1. Eu tenho que estar em todos esses novos lugares ou vou ficar para tr\u00e1s.&#8221; Mas as redes sociais t\u00eam.<br \/><cite>\u2013 <em>Jo\u00e3o Jantsch<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>John Jantsch \u00e9 consultor de marketing empresarial, palestrante e autor de Duct Tape Marketing.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h2><span class=\"custom-weight\">Dica #2: Construa sua autoridade<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img decoding=\"async\" class=\"alignleft wp-image-3068 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista Josh Elledge\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/02-min.png\" alt=\"Dica SMM do especialista Josh Elledge\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/02-min.png\">Como propriet\u00e1rio de uma empresa, acredito que voc\u00ea n\u00e3o pode investir demais em sua presen\u00e7a no LinkedIn em 2018. Isto tamb\u00e9m se aplica a qualquer pessoa que pretenda progredir na sua carreira ou sucesso, particularmente aqueles que trabalham em vendas ou marketing. Concentrar-se em audi\u00eancias crescentes e engajamento no LinkedIn pode absolutamente aumentar as vendas e as taxas de convers\u00e3o. Isso tamb\u00e9m levar\u00e1 a oportunidades incr\u00edveis de colabora\u00e7\u00e3o.<br \/><cite>\u2013 <em>Josh Elledge<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Josh Elledge \u00e9 um dos fundadores da <a href=\"https:\/\/upmyinfluence.com\/\" target=\"_blank\" rel=\"nofollow noopener\">upendPR.com<\/a> e colunista semanal de um jornal sindicalizado que atinge mais de 1,1 milh\u00f5es de leitores; tamb\u00e9m aparece regularmente na r\u00e1dio e mais de 75 canais de TV em todo o pa\u00eds.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h2><span class=\"custom-weight\">Dica #3: Inicie uma conversa<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img decoding=\"async\" class=\"alignleft wp-image-3071 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista Adam McCloskey\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/03-min.png\" alt=\"Dica SMM do especialista Adam McCloskey\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/03-min.png\">O mais importante com o Facebook \u00e9 lembrar que o algoritmo que eles usam recompensa posts que t\u00eam intera\u00e7\u00e3o. Se uma empresa publicar algo, mas ningu\u00e9m responder, o Facebook n\u00e3o mostrar\u00e1 a ningu\u00e9m. Eles est\u00e3o tentando manter as pessoas em seu site, e eles s\u00f3 podem fazer isso mostrando posts e hist\u00f3rias que as pessoas acham interessantes. Vai ficar mais dif\u00edcil, j\u00e1 que o Facebook anunciou que vai mudar o seu algoritmo. Eles agora v\u00e3o favorecer o conte\u00fado de amigos em detrimento de empresas e outras p\u00e1ginas.<\/p>\n<p>O segredo \u00e9 fazer perguntas e responder \u00e0s respostas. Um concession\u00e1rio autom\u00f3vel pode publicar uma foto de algu\u00e9m a comprar o seu primeiro carro e, claro, \u00e9 interessante o suficiente. Mas se eles se virarem e perguntarem \u00e0s pessoas: &#8216;Qual foi o seu primeiro carro?&#8217;, eles t\u00eam a chance de fazer com que as pessoas respondam, e ent\u00e3o elas podem responder. Agora, para aquela pessoa que respondeu \u00e0 pergunta, n\u00e3o \u00e9 um concession\u00e1rio de autom\u00f3veis, \u00e9 um concession\u00e1rio de autom\u00f3veis que conhece o seu primeiro carro.<\/p>\n<p><cite>\u2013 <em>Adam McCloskey<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Adam McCloskey, Diretor Associado, Florida SBDC na UWF, que faz parte da Florida SBDC Network, uma rede estadual de mais de 40 centros que oferecem aconselhamento, treinamento e recursos para pequenas empresas aspirantes e existentes.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><span class=\"custom-weight\">Dica #4: Demonstre apre\u00e7o<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3074 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista Brian Moran\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/04-min.png\" alt=\"Dica SMM do especialista Brian Moran\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/04-min.png\">A coisa mais importante sobre as redes sociais \u00e9 que n\u00e3o \u00e9 apenas sobre voc\u00ea! As redes sociais n\u00e3o s\u00e3o um mon\u00f3logo onde voc\u00ea conta ao mundo sobre os pr\u00eamios que ganhou ou as ofertas especiais em seus produtos e servi\u00e7os. \u00c9 uma oportunidade para voc\u00ea se conectar, de forma significativa, com as pessoas que o ajudaram e apoiaram nos neg\u00f3cios. Se pensar nas 10 a 20 pessoas mais importantes do seu mundo empresarial, as redes sociais permitem-lhe reconhecer e agradecer-lhes por o ajudarem ao longo do caminho. Voc\u00ea pode agradec\u00ea-los dando reconhecimento a suas postagens e tweets: curta, siga e compartilhe suas mensagens. \u00c9 a sua forma de agradecer. Mais importante ainda, eles apreciar\u00e3o o gesto e continuar\u00e3o a apoiar os seus esfor\u00e7os.<\/p>\n<p><cite>\u2013 <em>Brian Moran<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Brian Moran, especialista em pequenas empresas e fundador da <a href=\"http:\/\/smallbusinessedge.com\/\" target=\"_blank\" rel=\"nofollow noopener\">SmallBusinessEdge.com<\/a>.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><span class=\"custom-weight\">Dica #5: Destaque-se<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3077 size-full lazyloaded\" title=\"Dica de m\u00eddia social da especialista Kedma Ough\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/05-min.png\" alt=\"Dica SMM da Expert Kedma Ough\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/05-min.png\">As redes sociais s\u00e3o pessoais. \u00c9 a sua marca pessoal em primeiro lugar, e o seu trabalho ou neg\u00f3cio em segundo lugar. Voc\u00ea precisa transmitir sua persona. Fique acima do ru\u00eddo. Seja diferente. Voc\u00ea n\u00e3o precisa usar uma fantasia de super-her\u00f3i como eu, mas em um mundo de barulho nas redes sociais voc\u00ea precisa se destacar e ser lembrado.<br \/><cite>\u2013 <em>Massa Kedma<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Kedma Ough, oradora &#8220;Small Business Superhero&#8221;, consultora para pequenas empresas.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h2><span class=\"custom-weight\">Dica #6: Tenha objetivos claros<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3080 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista Gene Marks\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/06-min.png\" alt=\"Dica SMM do Expert Gene Marks\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/06-min.png\">Anunciar no Facebook pode ser lucrativo, mas exigir\u00e1 um investimento em tempo e dinheiro, e haver\u00e1 uma curva de aprendizado. Sabe exatamente o que voc\u00ea est\u00e1 tentando realizar: vendas, leads ou ambos? Evite m\u00e9tricas &#8220;dopey&#8221;, como curtidas, seguidores ou impress\u00f5es. Use o pixel do Facebook e\/ou os an\u00fancios de cadastro do Facebook para acompanhar e medir os resultados. Como propriet\u00e1rio de uma pequena empresa que anuncia no Facebook, me\u00e7o os gastos com an\u00fancios versus vendas ou leads gerados para determinar se vale a pena ou n\u00e3o, voc\u00ea tamb\u00e9m deveria.<\/p>\n<p><cite>\u2013 <em>Marcas gen\u00e9ticas<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Gene Marks \u00e9 um pequeno empres\u00e1rio e autor que escreve diariamente no Washington Post e semanalmente na Forbes.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h2><span style=\"color: var( --e-global-color-text );\">Dica #7:<\/span><span style=\"color: var( --e-global-color-text );\"> <\/span><strong style=\"color: var( --e-global-color-text );\">Uma vantagem da plataforma<\/strong><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3083 size-full lazyloaded\" title=\"Dica de m\u00eddia social da especialista Melinda Emerson\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/07-min.png\" alt=\"Dica SMM da especialista Melinda Emerson\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/07-min.png\">Descubra onde o seu cliente-alvo passa o tempo online. Em seguida, escolha uma plataforma social e domine essa. Reivindique seus perfis nas outras redes, mas concentre-se a maior parte do seu tempo nela. Ou\u00e7a primeiro. Voc\u00ea precisa estar &#8220;angariando amigos&#8221; online. Eu comecei (no Twitter) apenas compartilhando o conte\u00fado de outras pessoas por seis meses. Quando partilhar o seu pr\u00f3prio conte\u00fado, fa\u00e7a-o numa propor\u00e7\u00e3o de quatro para um: partilhe quatro partes do conte\u00fado de outra pessoa para cada parte da sua parte que partilhar. No Twitter, onde tenho mais de 324.000 seguidores, meu conselho \u00e9: &#8216;Seja doce, retu\u00edte&#8217;.<\/p>\n<p><cite>\u2013 <em>Melinda Emerson<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Melinda Emerson, &#8220;Small Biz Lady&#8221; e autora do e-book &#8220;How to a social media Ninja&#8221;.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><span class=\"custom-weight\">Dica #8: Crie um calend\u00e1rio<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3086 size-full lazyloaded\" title=\"Dica de m\u00eddia social da especialista Anita Campbell\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/08-min.png\" alt=\"Dica SMM da especialista Anita Campbell\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/08-min.png\">Planejar suas atividades de m\u00eddia social permitir\u00e1 que voc\u00ea publique de forma consistente e obtenha resultados mais consistentes. Voc\u00ea pode criar uma estrat\u00e9gia e realmente obter melhores resultados com menos tempo e esfor\u00e7o. Voc\u00ea pode determinar quais atividades automatizar e quais atribuir, seja a um funcion\u00e1rio ou contratante.<\/p>\n<p><cite>\u2013 <em>Anita Campbell<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Anita Campbell, CEO da Small Business Trends, oferece um modelo de calend\u00e1rio para download gratuito para m\u00eddias sociais.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h4><span class=\"custom-weight\"> <\/span><\/h4>\n<h2><span class=\"custom-weight\">Dica #9: Seja visual<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3089 size-full lazyloaded\" title=\"Dica de m\u00eddia social do especialista Carroll Ross\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/09-min.png\" alt=\"Dica SMM do especialista Carroll Ross\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/09-min.png\">Os per\u00edodos de aten\u00e7\u00e3o s\u00e3o curtos, por isso certifique-se de que adiciona fotografias e v\u00eddeos ao seu conte\u00fado social. Ir\u00e1 aumentar o envolvimento e \u00e9 perfeito para empresas com produtos para mostrar. Se voc\u00ea tem um neg\u00f3cio baseado em servi\u00e7os, considere uma foto com palavras ou uma foto que complemente seu texto. E n\u00e3o negligencie plataformas visualmente orientadas como o Instagram e o Pinterest.<\/p>\n<p><cite>\u2013 <em>Carroll Ross<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Carroll Ross, negociador de US$ 1 bilh\u00e3o, criador do Future File Legacy Planning System, consultor de neg\u00f3cios, autor best-seller do New York Times, apresentador de TV e personalidade.<\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><span class=\"custom-weight\">Dica #10: N\u00e3o tente fazer isso sozinho<\/span><\/h2>\n<\/div>\n<\/div>\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3092 size-full lazyloaded\" title=\"Dica de m\u00eddia social da especialista Barbara Weltman\" src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/10-min.png\" alt=\"Dica SMM da especialista Barbara Weltman\" width=\"211\" height=\"289\" data-src=\"https:\/\/www.ignitech.ma\/wp-content\/uploads\/2018\/11\/10-min.png\">Como propriet\u00e1rio de uma pequena empresa, o seu tempo \u00e9 limitado, por isso delegue o trabalho nas redes sociais a algu\u00e9m (ou a uma equipa) da sua empresa ou contrate um especialista externo. Em seguida, adicione o custo da sua estrat\u00e9gia de m\u00eddia social ao seu or\u00e7amento.<\/p>\n<p><cite>\u2013 <em>B\u00e1rbara Weltman<\/em><\/cite><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><em>Barbara Weltman, autora de J.K. Lasser&#8217;s Small Business Taxes e editora de Idea of the Day\u00ae e Big Ideas for Small Business\u00ae na <a href=\"https:\/\/bigideasforsmallbusiness.com\/\" target=\"_blank\" rel=\"nofollow noopener\">BarbaraWeltman.com<\/a>.  <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"seofy_module_spacing\">\n<div class=\"spacing_size spacing_size-initial\"> <\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Em conclus\u00e3o, as Redes Sociais podem parecer esmagadoras, especialmente para pequenas empresas, mas pode seguir estas orienta\u00e7\u00f5es e conselhos de especialistas bem conhecidos nesta \u00e1rea e, definitivamente, ir\u00e1 ajud\u00e1-lo.<\/p>\n<p>Se voc\u00ea precisa de uma estrat\u00e9gia mais aprofundada dedicada ao seu neg\u00f3cio, sinta-se \u00e0 vontade para verificar nossos servi\u00e7os, escolhendo o seu <a href=\"https:\/\/www.ignitech.ma\/pt-pt\/industrias\/\">setor<\/a>.<\/p>\n<p>Esperamos que este artigo tenha sido \u00fatil e desejamos-lhe as maiores felicidades.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fff2d33 elementor-widget elementor-widget-heading\" data-id=\"fff2d33\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Artigos relacionados<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cea173 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"3cea173\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.ignitech.ma\/the-complete-guide-to-social-media-amplification\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O Guia Completo para a Amplifica\u00e7\u00e3o das Redes Sociais<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.ignitech.ma\/8-components-to-a-successful-social-media-strategy\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">8 componentes por tr\u00e1s de cada estrat\u00e9gia de m\u00eddia social bem-sucedida<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.ignitech.ma\/how-to-build-an-executive-social-media-strategy\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Como construir uma estrat\u00e9gia executiva de m\u00eddia social que funcione<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>As redes sociais s\u00e3o uma \u00f3tima maneira de os propriet\u00e1rios de pequenas empresas alcan\u00e7arem clientes em potencial. Se feito corretamente, as vendas aumentar\u00e3o. Mas se voc\u00ea n\u00e3o tiver cuidado, isso pode distrair e manter seus clientes e clientes potenciais longe. Aqui est\u00e3o as 10 principais estrat\u00e9gias de neg\u00f3cios de especialistas em marketing que os propriet\u00e1rios de pequenas empresas&#8230;<\/p>\n","protected":false},"author":10,"featured_media":30836,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2414],"tags":[2579,2580,2578,2570],"ppma_author":[2836],"class_list":["post-30834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-nas-redes-sociais","tag-agencia-de-marketing-para-as-redes-sociais","tag-dicas","tag-marketing-nas-redes-sociais","tag-redes-sociais-do-facebook-pt-pt"],"authors":[{"term_id":2836,"user_id":10,"is_guest":0,"slug":"nawal-moutawakel","display_name":"Nawal Moutawakel","avatar_url":{"url":"https:\/\/cdn.ignitech.ma\/wp-content\/uploads\/2024\/05\/IGNITECH-Writer-06-Nawal-Moutawakel-min.png","url2x":"https:\/\/cdn.ignitech.ma\/wp-content\/uploads\/2024\/05\/IGNITECH-Writer-06-Nawal-Moutawakel-min.png"},"author_category":"1","first_name":"Nawal","last_name":"Ben Moutawakel","user_url":"","job_title":"","description":"Nawal's interest in digital marketing lies in her fascination with consumer behavior and market research. She enjoys analyzing data to uncover insights that drive strategic decisions. Nawal's meticulous attention to detail and strategic thinking are key components of her approach to marketing in our vibrant startup environment."}],"_links":{"self":[{"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/posts\/30834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/comments?post=30834"}],"version-history":[{"count":0,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/posts\/30834\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/media\/30836"}],"wp:attachment":[{"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/media?parent=30834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/categories?post=30834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/tags?post=30834"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.ignitech.ma\/pt-pt\/wp-json\/wp\/v2\/ppma_author?post=30834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}