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Stories from Ignitech on design, product finds, and living well - from the experts.
Many businesses have a social media strategy but miss one of its three essential components. This article covers creating quality content, community engagement, and analyzing results to adjust your strategy.
Anas ZIANE
Jan 8, 2023
LinkedIn works best as a branding tool, not just a resume. This article gives eight tips for a strong LinkedIn brand, from a complete profile and the right keywords to a professional photo, connections and groups.
Salma Bouzid
Jan 7, 2023
Digital marketing uses online channels to reach and engage customers. This article gives five reasons to use it and explains SEO, SEM, content, influencer, email and social media marketing.
Anas ZIANE
Jan 7, 2023
TikTok has over 1 billion active users, many of them young, and its short videos suit brand promotion. This article explains why to use it for marketing, what the benefits are and how to get started.
Salma Bouzid
Jan 5, 2023
Influencers can affect purchase decisions and inspire others with their opinions. This article explains the three main types by follower count: micro-influencers (1,000 to 10,000), mid-level (10,000 to 100,000) and macro (over 100,000).
Rachid Naciri
Jan 5, 2023
Social media listening is monitoring social channels for mentions of your company, product or brand, and conversations around related keywords. This article explains how to start, how to use it and its benefits.
Rachid Naciri
Jan 4, 2023
LinkedIn lets professionals connect, find jobs and market their business. This article explains how to make business connections on the platform, the benefits of doing so, and how to search for potential partners.
Anas ZIANE
Dec 25, 2022
Social media marketing is an efficient, cost-effective way to reach a large audience. This article covers six advantages: audience reach, low cost, web traffic, brand awareness, SEO and customer engagement.
Anas ZIANE
Dec 25, 2022
Digital marketing needs real investment, but a successful campaign can bring a large return. This article gives four ways to manage your budget: develop a strategy, conduct market research, watch hidden costs and set priorities.
Nawal Moutawakel
Jan 6, 2020