A customer data platform (CDP) is a technology solution that enables businesses to unify customer data from disparate sources into a single customer view. This
Creating transactional emails that stand out is important because they are one of the most common types of emails that people receive. They can also
Nowadays, online retail is booming and more and more businesses are looking to establish an eCommerce presence. If you’re one of those business owners, you
Retention Marketing is the process of creating and managing customer relationships in order to increase customer loyalty and thereby improve long-term profitability. It focuses on
Landing pages are a great way to increase conversions by providing a focused and relevant call to action (CTA) for your visitors. There are a
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